Various Projects from Typography + Design

A range of works and projects from Typography & Design, a course taken at Fordham University. The projects featured here reflect a blend of technical skill and creative freedom.

00

The Problem

Design concepts across formats and programs, with a central focus on typography and layout. The projects highlighted here were designed with a typography-first mindset, where the type led the overall form of each design. The booklet required structured forms and an easy-to-understand layout that emphasizes the speaker and content, including a striking cover page. Hexmi, the custom typeface, required strict attention to detail and uniformity across every letterform. The movie poster series aimed to create a hierarchy based on color while remaining accessible and easily readable. Lastly, the design history posters required a sense of cohesion, while "breaking the rules" of Swiss design.

Design concepts across formats and programs, with a central focus on typography and layout. The projects highlighted here were designed with a typography-first mindset, where the type led the overall form of each design. The booklet required structured forms and an easy-to-understand layout that emphasizes the speaker and content, including a striking cover page. Hexmi, the custom typeface, required strict attention to detail and uniformity across every letterform. The movie poster series aimed to create a hierarchy based on color while remaining accessible and easily readable. Lastly, the design history posters required a sense of cohesion, while "breaking the rules" of Swiss design.

The Design Process

Across each design, the process almost always started with ideation around the typography. In line with the goals of the course, typography ruled the designs; either complemented by color or lack thereof, as a challenge. The custom typeface was different; inspiration was initially pulled from Futura, but as the idea developed, hexmi took its own form. Attention to x-heights, ink traps, and angles was crucial to making the typeface look uniform and related.

Across each design, the process almost always started with ideation around the typography. In line with the goals of the course, typography ruled the designs; either complemented by color or lack thereof, as a challenge. The custom typeface was different; inspiration was initially pulled from Futura, but as the idea developed, hexmi took its own form. Attention to x-heights, ink traps, and angles was crucial to making the typeface look uniform and related.

year

2026

timeframe

1 semester

tools

Adobe Photoshop, Illustrator, InDesign, and After Effects

category

Fordham University Course

01

Using Plato's Allegory of the Cave, I formatted a short booklet allowing the text to dictate the form the layout. I aimed for modernist approach while maintaining some classical features, such as text pushed upwards and toward the inner spine. Based in Swiss design principles, the booklet was designed on an twelve column grid. This grid allowed for ample creative freedom and limitless permutations of content.

02

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04

I approached this project as a system rather than individual letters, using typefaces such as Didot, IBM Plex Mono, and Futura Medium to explore possi-bilities. I ultimately chose Futura Medium as a starting point. Early work took a different form from the final product. Initially, the forms took on more natural, leaf shapes until further ideas were pursued. Finally landing upon the hexagonal design, the rest of the typeface quickly came to be.

05

06

In this assignment, I was tasked with creating three movie posters in the same visual style. I chose Past Lives, Boyhood, and Everything Everywhere All At Once. My approach aimed to create hierarchy based on color while still being accessible and easily readable. Also, simplifying each film into three icons proved challenging as each movie has complex themes that are difficult to define in few symbols.

07

Stemming from my affinity for Swiss design, I designed a series of flyers for a fictional lecture given by Josef Müller-Brockmann. I wanted to play with his concept of the grid system, but aimed to significantly alter the core ideas of the grid itself. In a playful way, with cheeky copy, these four flyers embrace Müller-Brockmann's design language while incorporating my own style.

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